BetterHomePro — Privacy Policy

BetterHomePro — Privacy Policy

Last Updated: June 1, 2025

This Privacy Policy applies to BetterHomePro (pro.betterhomequotes.com), operated by Orys Consulting LLC ("we," "us," or "our"). It describes how we collect, use, and share information from contractors who register to receive leads through our platform.

1. Information We Collect

When you register or purchase leads, you provide us with:

  • Full name and business name
  • Phone number and email address
  • Business address and service area
  • License and insurance information
  • Payment and billing information
  • Trade and service categories

We also collect automatically:

  • IP address
  • Browser and device information
  • Account activity and login data
  • Lead delivery and disposition data

2. How We Use Your Information

  • Create and manage your account
  • Deliver leads to you in real time
  • Process payments and issue invoices
  • Send account updates, lead notifications, and service communications
  • Improve lead quality and campaign performance
  • Comply with applicable laws

3. Lead Information You Receive

As part of our services, we deliver homeowner lead information to you, including name, contact details, service address, and project details. This information is provided solely so you can contact the homeowner about their service request. Your use of this information is also governed by the BetterHomePro Terms of Use, which require you to keep homeowner information confidential and use it only for its intended purpose.

4. Cookies and Tracking Technologies

We use the following tracking technologies on our website:

  • Meta Pixel — tracks visitor behavior for advertising and retargeting on Facebook and Instagram
  • Google Analytics and Google Tag Manager — tracks site usage, conversions, and campaign performance
  • Microsoft Clarity — records session behavior including heatmaps and scroll data

You can control cookies through your browser settings. You may opt out of Google Analytics at tools.google.com/dlpage/gaoptout and of Meta tracking through your Facebook ad preferences.

5. How We Share Your Information

  • With Service Providers — payment processors, CRM platforms, hosting providers, email and SMS delivery services, and analytics providers
  • For Legal Compliance
  • In Business Transfers
  • With Your Consent

We do not sell your personal information to third-party data brokers for independent marketing purposes.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. No transmission over the internet is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your contractor account information for the duration of your account relationship and for a reasonable period thereafter for legal and accounting purposes.

8. Your Rights and Choices

You may have the right to access, correct, or request deletion of your information, opt out of marketing communications, or request a portable copy of your data. Contact us at [email protected]. We will verify your identity before processing your request.

California Residents — CCPA rights apply, including the right to know what information we collect, the right to delete it, and the right to opt out of its sale. We do not sell personal information as defined by the CCPA.

Canadian Residents — We comply with PIPEDA and applicable provincial privacy laws.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect information from minors.

10. International Users

Our services are operated in the United States and Canada.

11. Changes to This Policy

We may update this policy from time to time. Continued use of our services after changes are posted constitutes acceptance of the updated policy.

12. Contact Us

Orys Consulting LLC (operator of BetterHomePro)
Email: [email protected]
Website: pro.betterhomequotes.com